Sport Relief London
Everyone’s favorite, top London studios, The Worx in Fulham (owned by David Bailey) and a host of personalities and athletes for a Sport Relief campaign. Sport Relief (from Comic Relief) work with BBC Sport to help vulnerable people in the world’s poorest countries (more info).
Working with world champion competitive swimmer Mark Foster, British road racing cyclist Chris Froome, British singer / song writer Mel C, Scottish radio DJ and TV presenter Edith Bowman, British former skeleton racer and Olympic gold medalist Amy Williams, English television presenter / model Claudia Winkleman, British track and field athlete (heptathlon) Denise Lewis, British television presenter and wheelchair basketball player Ade Adepitan, British presenter and former international rhythmic gymnast Gaby Logan and English television presenter and journalist Jake Humphrey.
The Worx has practically everything you need to hire lighting and equipment wise. There were two lighting set-ups; one for group shots with good depth-of-field to keep everyone in focus (f16, 1/125, 200 ISO) and then a shallow depth of field lighting set-up (f4, 1/125, 50 ISO) to have much less in focus.
This might be the shallowest depth-of-field the camera has been set on for a big client. On the adidas F50 shoot we took some similar style portraits but kept a lot more in focus. Usually the studio shoots involve action and movement like the Nike Boom shoot or Wayne Rooney and Fernando Torres FourFourTwo magazine shoots.